In the development of Roya Residences by Retal, a comprehensive approach was taken to enhance the overall buyer experience. Diverse scale models were produced, including 1:25 and 1:50 scale models for apartment dollhouses, and 1:100 and 1:50 scale models for the masterplan.

To provide potential buyers with a more immersive understanding of their future homes, individual apartment units were replicated at a 1:50 scale, complete with detailed furnishing schemes. This personalized touch not only enriched the sales center environment but also offered a unique and engaging visual representation for prospective buyers.

In addition to physical scale models, an innovative step was taken with the creation of an interactive apartment finder application. Developed by Livescale and aligned with the client's branding and project specifications, the application is designed for end-users. It allows users to illuminate specific units, explore floor plans, and view renders, providing an interactive and dynamic tool for prospective buyers to envision their future living spaces. Furthermore, the application seamlessly integrates with the masterplan, offering users a comprehensive and informative view of the entire project.

This holistic approach, combining physical scale models and cutting-edge digital tools, aims to elevate the buyer's journey, offering a multifaceted and personalized experience for those considering Roya Residences as their future home.