LIVESCALE was founded in Beirut, Lebanon in 1978 by Sami Bou Habib, a highly skilled model maker. Since its inception, LIVESCALE has proven its ability to develop high-end scale models, driving it to rapidly become a world-class architectural scale model making firm.

In 2005, LIVESCALE’s headquarters were moved to Dubai, United Arab Emirates to benefit from the country’s advanced infrastructure allowing us to better serve our clients. Today, LIVESCALE’s 10,000 ft2 boutique workshop in Al Quoz, Dubai is equipped with the most advanced laser machinery and 3D printing technology, offering an ideal space
for manufacturing large-scale models with the finest details.

Our team is highly passionate and dedicated to developing high-end models best-fitting the needs of architects, urban planners and real estate developers worldwide. Our outstanding quality and firm commitment to deadlines are the cornerstones of our success. 



LIVESCALE’s roots go back to the seventies when I decided to turn my passion to a profession. I was in my early twenties when I established a small model-making workshop in Beirut, Lebanon that has strived to be up-to-date with all the latest technologies, trends and techniques in the field.

In the nineties, we brought in laser technology to the business, making us the first model-making firm in the Middle East to do so. Our high-end quality gave us the privilege of working on innovative projects with renowned architects and developers across the region. In 2005, we decided to expand and move our headquarters to Dubai to be better able to cater to our clients in the Middle-East and Globally.

Today, LIVESCALE is proud to have raised the standards for promoting architecture and real estate and will continuously do its best to be a leader in this field. Our love, passion and dedication to our work sets us apart and we will strive to pass them through for generations to come.





Our mission is to be a world leader in visualizing and promoting architecture and real estate through continuing to develop high-end architectural scale models and embedding innovative tools and technologies in our solutions.

We have developed our expertise within the built environment over decades, allowing us to gather an unprecedented understanding of real estate and development marketing standards. We bring our knowledge and skills together in our solutions that combine technology, computer generated imagery, content and scale models creating highly engaging experiences.